data protection

Data protection

Unless otherwise stated below, the provision of your personal data is neither required by law nor contractually, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it has no consequences. This only applies if no other information is provided during subsequent processing operations.

“Personal data” means any information relating to an identified or identifiable natural person.

Server log files

You can visit our websites without providing any personal information. Every time you access our website, usage data is transmitted through your internet browser and stored in log data (server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the amount of data transferred and the requesting provider. This data is used exclusively to ensure trouble-free operation of our website and to improve our offering. It is not possible to assign this data to a specific person.

The person responsible for data processing is: Carsten Koch, Drei-Kaiser-Eiche 5, 53773 Hennef Germany, 01711237544, info@babymarken.de

Collection and processing when using the contact form

When you use the contact form, we only collect your personal data (name, email address, message text) to the extent provided by you. The data processing serves the purpose of establishing contact. By sending your message, you consent to the processing of the transmitted data. The processing takes place on the basis of Art. 6 (1) lit. a GDPR with your consent.

You can revoke your consent at any time by notifying us, without this affecting the lawfulness of the processing carried out based on your consent before its revocation. We only use your email address to process your request. Your data will then be deleted unless you have consented to further processing and use.

Customer account

When you open a customer account, we collect your personal data to the extent specified there. The data processing serves the purpose of improving your shopping experience and simplifying order processing. The processing takes place on the basis of Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time by notifying us, without this affecting the lawfulness of the processing carried out based on your consent before its revocation. Your customer account will then be deleted.

Collection, processing and use of personal data when placing orders

When you place an order, we only collect and use your personal data to the extent that this is necessary to fulfill and process your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded. The processing is carried out on the basis of Art. 6 (1) lit. b GDPR and is necessary for the fulfillment of a contract with you. Your data will not be passed on to third parties without your express consent. The only exceptions to this are our service partners that we need to process the contractual relationship or service providers that we use for order processing. In addition to the recipients named in the respective clauses of this data protection declaration, these include, for example, recipients from the following categories: shipping service providers, payment service providers, merchandise management service providers, service providers for order processing, web hosts, IT service providers and dropshipping retailers. In all cases we strictly observe the legal requirements. The amount of data transmission is limited to a minimum.

Regardless of the contract processing, we use your email address exclusively for our own advertising purposes to send newsletters, provided you have expressly agreed to this. The processing takes place on the basis of Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing carried out based on your consent before its revocation. You can unsubscribe from the newsletter at any time using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the distribution list.

Use of PayPal

All PayPal transactions are subject to the PayPal Privacy Policy. You can find these at https://www.paypal.com/de/webapps/mpp/ua/privacy-prev?locale.x=de_DE

Cookies

Our website uses cookies. Cookies are small text files that are stored in the Internet browser or by the Internet browser on a user's computer system. When a user accesses a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string that allows the browser to be uniquely identified when the website is accessed again. We use cookies for the purpose of making our offering more user-friendly, effective and secure. Cookies also enable our systems to recognize your browser even after you change pages and to offer you services. Some functions of our website cannot be offered without the use of cookies. For this it is necessary that the browser is recognized even after a page change.

We also use cookies on our website to enable us to analyze the surfing behavior of our website visitors. We also use cookies for the purpose of subsequently targeting site visitors on other websites with targeted, interest-based advertising.

The processing is carried out on the basis of Section 15 (3) TMG and Art. 6 (1) lit. f GDPR for the legitimate interest in the purposes mentioned above. The data collected from you in this way is pseudonymized using technical precautions. It is therefore no longer possible to assign the data to you personally. The data will not be stored together with your other personal data.

For reasons arising from your particular situation, you have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR.

Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to use all functions of this website to their full extent. You can find out how you can manage cookies in the most important browsers (including deactivating them) using the links below:
Chrome Browser: https://support.google.com/accounts/answer/61416?hl=de
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablassen
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Cookie consent banner: CookieFirst.com .

Use of Google Analytics

We use the web analysis service Google Analytics from Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; “Google”) on our website. The data processing serves the purpose of analyzing this website and its visitors. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics is not combined with other Google data.

Google Analytics uses cookies that enable analysis of your use of the website. The information generated by the cookies about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymization is activated on this website. As a result, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. Your data may be transferred to the USA. There is an adequacy decision from the European Commission for data transfers to the USA. The processing is carried out on the basis of Art. 6 (1) lit. f GDPR out of the legitimate interest in the needs-based and targeted design of the website.

For reasons arising from your particular situation, you have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR.

You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by using the browser plug-in available under the following link. Download and install in [ https://tools.google.com/dlpage/gaoptout?hl=de ]. To prevent Google Analytics from collecting data across devices, you can set an opt-out cookie. Opt-out cookies prevent your data from being collected in the future when you visit this website. You must opt ​​out on all systems and devices you use for this to be effective. If you click here, the opt-out cookie will be set: Deactivate Google Analytics. Further information on terms of use and data protection can be found at https://www.google.com/analytics/terms/de.html or at https://www.google.de/intl/de/policies/ .

Use of the remarketing or “similar target groups” function of Google Inc.

We use the remarketing or “similar target groups” function of Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; “Google”) on our website. This function serves the purpose of analyzing visitor behavior and visitor interests.

Google uses cookies to carry out the analysis of website usage, which forms the basis for creating interest-based advertisements. The cookies record visits to the website as well as anonymized data about the use of the website. There is no storage of personal data of visitors to the website. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that most likely take into account previously accessed product and information areas.

Your data may also be transmitted to the USA. There is an adequacy decision from the European Commission for data transfers to the USA. The processing is carried out on the basis of Art. 6 (1) lit. f GDPR in the legitimate interest of targeting visitors to the website with advertising by displaying personalized, interest-based advertising for visitors to the provider's website when they visit other websites on the Google Display Network.

For reasons arising from your particular situation, you have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR.

You can permanently deactivate Google's use of cookies by following the following link and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de Alternatively, you can You can deactivate the use of cookies by third parties by visiting the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and implementing the further opt-out information provided there. Further information about Google Remarketing and the associated data protection declaration can be found at: https://www.google.com/privacy/ads/

Use of Google Adwords conversion tracking

We use the online advertising program “Google Ads” on our website and, in this context, conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service provided by Google LLC (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; “Google”).

If you click on an ad placed by Google, a cookie for conversion tracking will be stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to that page. Each Google Ads customer receives a different cookie. There is therefore no possibility that cookies can be tracked via the websites of Ads customers.

The information collected using the conversion cookie is used to create conversion statistics. Here we find out the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information that can be used to personally identify users.

Your data may be transferred to the USA. Google has certified itself according to the US-EU data protection agreement “Privacy Shield” and is therefore obliged to comply with European data protection guidelines.

You can deactivate personalized advertising for you in Google's advertising settings. Instructions can be found at https://support.google.com/ads/answer/2662922?hl=de.

Alternatively, you can prevent the use of cookies by third parties by accessing the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and implementing the further opt-out information provided there.

You will then not be included in the conversion tracking statistics. Further information and Google's privacy policy can be found at: https://www.google.de/policies/privacy/

Use of Google AdSense

We use the AdSense function of Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; “Google”) on our website. This function serves the purpose of renting out advertising space on the website and targeting website visitors with interest-based advertising.

Using this function, visitors to the provider's website are shown personalized, interest-based advertising ads from the Google Display Network. Google uses cookies that enable analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. Google may transfer this information to third parties if this is required by law or if third parties process this data on behalf of Google. Under no circumstances will Google associate your IP address with other Google data. The processing is carried out on the basis of Art. 6 (1) lit. f GDPR for the legitimate interest in the purpose mentioned above.

For reasons arising from your particular situation, you have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR.

You can permanently deactivate Google's use of cookies by following the following link and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de . You can also deactivate the use of cookies by third parties by visiting the Network Advertising Initiative deactivation page at https://www.networkadvertising.org/choices/ and implementing the further opt-out information provided there. You can also prevent the storage of cookies by setting your browser software accordingly; However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. Further information and Google's privacy policy can be found at: https://www.google.com/policies/technologies/ads/ , https://www.google.de/policies/privacy/

Use of Facebook Remarketing

We use the remarketing function “Custom Audiences” from Facebook Inc. (1601 S. California Ave, Palo Alto, CA 94304, USA; “Facebook”) on our website.

The purpose of the application is to target visitors to the website with interest-based advertising on the social network Facebook.

For this purpose, Facebook's remarketing tag was implemented on the website. This tag is used to establish a direct connection to the Facebook servers when you visit the website. This sends information to the Facebook server about which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the social network Facebook, you will be shown personalized, interest-based Facebook ads.

Your data may be transferred to the USA. Facebook has certified itself according to the US-EU data protection agreement “Privacy Shield” and is therefore obliged to comply with European data protection guidelines.

You can deactivate the “Custom Audiences” remarketing function here.

Further information on the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy can be found in Facebook's data protection information at https://www.facebook.com/about/privacy/ .

Use of YouTube

We use the function for embedding YouTube videos from YouTube LLC on our website. (901 Cherry Ave., San Bruno, CA 94066, USA; “YouTube”).
YouTube is a company affiliated with Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; “Google”).
The function displays videos stored on YouTube in an iFrame on the website. The “Extended data protection mode” option is activated. This means that YouTube does not store any information about website visitors. Only when you watch a video is information about it transmitted to YouTube and stored there.
Further information on the collection and use of data by YouTube and Google, your rights in this regard and options for protecting your privacy can be found in YouTube's data protection information ( https://www.youtube.com/t/privacy ).

Use of Google Maps

On our website we use the function for embedding GoogleMaps maps from Google Inc. (1600 Amphitheater Parkway, Mountain View, CA 94043, USA; “Google”).
The function enables the visual representation of geographical information and interactive maps.
Google also collects, processes and uses data from visitors to the pages when they access the pages in which Google Maps maps are integrated. Further information on how Google collects and uses data can be found in Google's data protection information at https://www.google.com/privacypolicy.html . There you also have the opportunity to change your settings in the data protection center so that you can manage and protect your data processed by Google.
Your data may also be transmitted to the USA. There is an adequacy decision from the European Commission for data transfers to the USA.
For reasons arising from your particular situation, you have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR.
To do this, you must turn off the JavaScript application in your browser. However, we would like to point out that in this case you may not be able to fully use all functions of this website, such as the interactive map display.

Duration of storage

After the contract has been fully processed, the data will initially be stored for the duration of the warranty period, then taking into account statutory retention periods, in particular tax and commercial law, and then deleted after the deadline has expired, unless you have agreed to further processing and use.

Rights of the data subject

If the legal requirements are met, you are entitled to the following rights in accordance with Articles 15 to 20 of the GDPR: right to information, to correction, to deletion, to restriction of processing, to data portability. In addition, according to Art. 21 (1) GDPR, you have the right to object to processing based on Art. 6 (1) f GDPR, as well as to processing for the purpose of direct advertising. Contact us if you wish. The contact details can be found in our imprint.

Right to lodge a complaint with the supervisory authority

According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you believe that your personal data is not being processed lawfully.

last updated: January 10, 2022